MBA admissions committees (adcoms) are like venture capitalists – they want to “invest” in the best people with the best ideas. Your goals essay then is your “personal business plan,” expressing your short- and long-term career ambitions and why they matter to you professionally and personally. The most compelling goals express an opportunity (usually business-related, but not necessarily) that you will be uniquely qualified to pursue immediately after graduating. Your goals need to be realistic (i.e., possible given your previous personal/professional experience plus an MBA) and ambitious (e.g., a significant jump in your current organization, changing your career, starting your own organization). If not, adcoms will not be persuaded, and they will read the rest of your essays skeptically. The goals essay is one of the most important you will write during the application process.
The lower triangle represents your expanding career after your MBA, with your short-term goals explained in more detail since they should be easier to visualize. Your long-term career goals require less detail since they are further away, but they will hopefully show the far-reaching, positive impact of your career vision.
Short and long term goals for mba essay
The key to successfully tackling each of these components is specificity. In presenting future goals and explaining one’s motivation for seeking an MBA, it is crucial to present well-defined and feasible objectives. Unlike the undergraduate experience at many American colleges and universities, MBA adcoms believe that students need a fair amount of direction at the time they enter the program in order to take the right classes, join the appropriate clubs and seek the best internship. Everything is oriented towards preparing for the post-MBA job, so specifying a specific industry and function for the short-term is of the utmost importance. In addition to identifying goals for the adcom, it is also important that applicants explain their interest in their particular plans. Along the same lines, applicants should comment on what they hope to accomplish in their target positions.